Saturday, September 6, 2008

7/15/08: FREE, AND WORTH EVERY CENT

We Struggling Authors are always looking for a free, or at least cheap, way to push the product. One of the most obvious and simple is to stick a plug for the book into the signature line of your email messages. Seemed an obvious thing, several people recommended I do it. And so, a few weeks back, all my emails started sporting this line at the end:

Action! Adventure! Romance! And the World's Most Perfect Beer Container!
All this and more in Daniel C. Starr's Debut Novel, "The Last Protector"
NOW AVAILABLE from Twilight Times Books
Visit http://danielcstarr.googlepages.com to find out more

Now, I can't say I've seen a huge increase in website traffic since putting this ad into my email. More interestingly, since adding the signature-line ad, I've had three different people reply to my messages by asking, "by the way, can you send me a link to your web site?"

So much for advertising. Or, maybe I've just learned something about the engineering mind, as all three of these people were engineers...

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